TikTok has released its 2024 Quarter 2 Community Guidelines Enforcement Report, showcasing the platform's growing efforts to ensure user safety and well-being in South Africa. This quarterly report provides transparency on the content and accounts removed during the reporting period for violating the platform's Community Guidelines.

The title and thumbnail of a YouTube video are what work to grab potential viewers' attention and ideally convert impressions into clicks. People have always been visually driven, but even more so today. Therefore, your YouTube thumbnail can make or break the video's viewership.

There are many different types of social media content creators out in the real world — and instead of just breaking down some of the different content creators that exist, I am going to put a face and personality to them — a fictional one, to be more specific.

There are so many different social media platforms out there. Each platform has a different setup, audience and algorithm. That means that success does not look the same on every social media platform. So, how do you determine if you are doing well on the platforms you are using? How do you set social media goals for every platform? Don't worry — we have the answer.

Pinterest is more than a social media platform; it is a visual search engine. Users are known to often click on outbound links on the platform. This makes Pinterest a highly effective tool for driving traffic to your blog, especially when it has not been indexed by search engines yet. 

YouTube has announced that, based on creator feedback, it is increasing the duration limit for its Shorts. Starting Tuesday, 15 October, users can upload Shorts up to three minutes long. 

Social media platforms have been around for a hot minute now, and they have changed exponentially. Many of us are creatures of habit, and when it comes to social media, we need to grow and change with it — if we want to use it successfully.

You take a photo or video. After that you go on to the app, add a caption — maybe a few hashtags — and hit post. Unfortunately, this will not work for you if you are not an unbothered Gen Z who mastered the art of a messy aesthetic. So where do you begin if you want some social media success?

In recent years, the lines were blurred in the world of fame and followers and it became difficult to distinguish between influencers and celebrities. Now, the gap between them is widening again, and some influencers are trying to pursue celeb status for good. Should you? We'll help you decide.

Social media is a vital tool in order to connect with your target audience. But having social media platforms and creating a few posts is not enough — you need to have a solid social media strategy, and that strategy needs to follow the seven Cs.