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Six ways to maximise online results for your small business

Six ways to maximise online results for your small business

Social

During a challenging time for small businesses around the world, digital platforms and tools have given business owners an invaluable lifeline, says the team at Facebook. The team has given six ways that small businesses can grow their online presence and get better online search results: 

 
Tips for online searching
Online results tips
online results for small businesses
maximize online results
How to benefit from online searches

Vanity versus actionable: Looking at the metrics that matter

Vanity versus actionable: Looking at the metrics that matter

Social

Vanity metrics versus actionable metrics — understanding the difference can be confusing. On-screen, it looks so good to have over 1 000 followers, but then you only get seven likes on your posts. What is this really saying about your content and how can you improve it?

 
Social media
vanity metrics
actionable metrics
understanding analytics for LinkedIn

Online activity tracking: Friend or Foe?

Online activity tracking: Friend or Foe?

Social

Online tracking is quite a controversial topic, often leaving a bitter taste in the mouth of Internet users. Many consider this as an invasion of privacy and are left paranoid wondering, “Who is tracking me online?” But, have you ever considered how letting brands track you can benefit you?

 
Online tracking
who is tracking me online
Facebook online activity tracking
tracking online activity for targeted advertising
data privacy

SAMRO collects royalties from Facebook, Netflix and TikTok

SAMRO collects royalties from Facebook, Netflix and TikTok

Social

The Southern Africa Music Rights Organisation (SAMRO) has begun collecting royalties on behalf of its members from TikTok, Facebook and Netflix. This is after having concluded licensing agreements with the popular digital platforms.

 
SAMRO
Southern Africa Music Rights Organisation
royalties
TikTok
Facebook
Netflix

Five evergreen hashtags to include in your social media strategy

Five evergreen hashtags to include in your social media strategy

Social

Brands use all kinds of hashtags on social media each and every day, but there are certain ones that can always be counted on to get your audience engaging with your posts. Enter evergreen #tags — the one thing that will help put your content in the spotlight!

 
Trending evergreen hashtags
popular hashtags 2021
evergreen hashtags
viral hashtags 2021
heavy reach hashtags
evergreen content
social media

Applications open for 2021 Facebook Community Accelerator Programme

Applications open for 2021 Facebook Community Accelerator Programme

Social

Facebook has invited community leaders from South Africa, Kenya and Nigeria to apply for the 2021 Facebook Community Accelerator Programme. The initiative offers participants training, mentorship and up to USD $50 000 to invest in an initiative that extends their community's positive impact. The aim is to help Facebook community leaders to turn ideas into action. 

 
Facebook
Facebook communities
Facebook Community Accelerator Programme
Facebook Community Accelerator Programme applications
Community impact

The rise of social audio apps

The rise of social audio apps

Social

Social audio apps are all the rage in 2021. As this niche market becomes more mainstream, why not explore the options at your disposal? Whether you want to know more about Clubhouse, Twitter Spaces or Locker Room, the team at amaSocial is here to help you decide which is the best fit for you.

 
Social audio apps
social audio platforms
Clubhouse
Clubhouse social app
twitter spaces vs clubhouse
clubhouse audio alternatives
locker room app

Seven trending social media phrases South Africans should know about

Seven trending social media phrases South Africans should know about

Social

Social media keeps you in the loop of some of the latest phrases, hashtags and trends, especially considering that they’re often made right on the platforms. To keep you in the know, media update’s Nakedi Phala took his digital spade and went on a quest to find you the latest social media phrases you should know about. 

 
Social media phrases
social media vocabulary
trending social media hashtags
social media phrases South Africa
Twitter
#UncleVinnyChallenge
batalo hurda
Twitter
Instagram
Tumi Sole
MacG
PodcastAndChill

Snackable content — give ’em something to taco ’bout

Snackable content — give ’em something to taco ’bout

Social

Marketers, your consumers are hungry for content, and it’s up to you to fill up their newsfeeds with easily digestible and snackable brand messages. Whether they’re browsing their social media pages or heading out to the mall, brands need to give their audiences something to curb those cravings.

 
snackable content
snackable social media
snackable content videos
snackable content images
how to create snackable content

The benefits of social media activity tracking

The benefits of social media activity tracking

Social

Social media activity tracking is like the best thing since sliced bread! The only question is: How can brands actually measure the benefits? media update’s Nakedi Phala investigates.

 
Social media activity tracking
social media tracking tools
social media monitoring
social media tracking
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