Grey Advertising South Africa has announced that it was named the 2021 AdFocus Agency of the Year in the Mid-size Agency category, which is traditionally the most hotly contested. According to the agency, this proves that Grey is adept at leveraging a climate of uncertainty and ambiguity to its own advantage. 

New Media, a South African content marketing agency, has announced that it won six awards at the International Content Marketing Awards in London. This included one with its in-house tech solutions agency Swipe iX. New Media won Gold in two categories, Silver in one and Bronze in three.

Have you heard of Generation C, or the Connected Generation? Either way, you have definitely seen them, says Bonnie Currin from Current Consulting. Currin adds that understanding this generation will allow you to develop content that will better engage them and that, as a content marketer, connecting well with these consumers means connecting well with their communities.

A new Chief Marketing Officer (CMO) Council report has been released, which looks at the buying behaviour of consumers in the United States. The report indicates that behaviors have evolved quickly and dramatically to address new priorities and limitations, with consumer spending growing solidly in most categories. 

Incubeta has been appointed as the digital media planning and buying partner for the Sanlam Group, retaining the business for a further three years. The appointment enables the global performance marketer to build on its existing relationship as the group's trusted digital marketing partner, as well as to focus on helping Sanlam achieve its growth objectives. 

All Gold Tomato sauce has announced the launch of its 'Crammed Full of Goodness' campaign with FCB Joburg. The ad celebrates innovation and product goodness and aims to highlight unmatched quality with no preservatives, thickeners, or colourants. 

The winners of the 2021 Financial Mail AdFocus Awards were announced on Wednesday, 24 November. The announcements were made during an event in Johannesburg that streamed online. The awards celebrate advertising's 'game-changers'. Joe Public United Johannesburg was awarded as the Overall Agency of the Year and 15 other awards were presented.

The Epica Awards have announced the preselected entries for its 2021 competition. The jury of editors and senior reporters has watched and analysed over 3 000 pieces of work. Winners are to be announced during an online show on Thursday, 9 December. 

The Gerety Awards, the only creative prize to reward the best in advertising from the female vision, has announced its jury for 2022. The awards jury includes some of the most respected leaders from the advertising and marketing world. 

Black Friday is the biggest shopping event of the year. With more South Africans participating in this American tradition than ever before, they should consider how shopping locally could be more beneficial than buying imported products. Let’s find out why buying local is the ‘lekkerder’ option.