Four ways to unleash the power of machine learning in digital marketing
Marketing
Over the past five years, AI and machine learning in marketing have come a long way, says Grant Lapping, managing director at DataCore Media. Lapping says that many marketers using it to reach their audience, however, are not exploiting the full power of the algorithms that it can offer or the vast amounts of consumer data that it collects.
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Tips for machine learning
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Machine learning in digital marketing
Machine learning in marketing