Social media advertising lets brands reach users where they are, allowing them to save on the cost of acquisition
and utilise user information to tailor their ads to be relevant — and, importantly, translate into sales.
With that said, the team at amaSocial, a content management platform, has created a guide that allows you to see what social media advertising options are available on the most popular platforms — including
Facebook,
Twitter,
YouTube and
LinkedIn — allowing you to make more informed decisions in your digital marketing strategies.
You can download the guide in
English,
Zulu or
Afrikaans here.
For more information, visit
www.amasocial.co.za. You can also follow
amaSocial on
Facebook,
Twitter or on Instagram.