Lisa Currey, managing director of Hamiltons Advertising, says, "The past 25 years has been an exciting journey, with many opportunities and challenges — none more so than this recent year."

"Despite everything, I am thrilled to celebrate this milestone with a thriving creative portfolio, the appointment of new leadership, stunning new offices and a growing team — the quality of which is reflected in the impressive roster of clients that we serve," adds Currey.

The Cape Town-based agency says that it has grown from strength to strength from its humble beginnings as a design studio in the centre of Cape Town. It has established itself as a fully integrated marketing agency, specialising in the retail sector.

"I started this business by educating myself and my team along the way and with the firm belief that, while we didn't know everything, we could do everything. Today, the agency is still driven from the front and we operate with the same passion, creativity and 'yes, we can' attitude in our approach to client campaigns and relationships," Currey says.

Hamiltons Advertising says that it has reached its 25-year milestone with an excellent track record of delivering results in the competitive South African retail landscape. Since its inception, the agency has offered a full-service campaign offering that includes:
  • press
  • print
  • TV and radio production
  • store design
  • digital, and
  • content creation.
"Yes, we do it differently. Often, there isn't time for lengthy boardroom debates and big client budgets are not always available. This challenges us to think on our feet and be creative in both our solutions and design," Currey adds.

The appointment of Nicole Botha to the position of deputy MD is part of a drive to introduce dynamic new energy and strategy to the agency, says Currey. Her main role will be to support managing director, Currey, and to drive both the creative and business agenda of the agency, while still playing an integral part on the Food Lover's Market Group Account.

"My role has never been static and I've had the opportunity to sink my teeth into all parts of the business," says Botha. "The nature of our relationship with our clients has given me first-hand experience of the retail space we operate in."

"Every single day for nine years, I've been tasked to think on my feet and act quickly in the best interest of the respective brands we represent. I believe this skill of agility and resilience places me in the best possible position to drive forward a sustainable agency design," Botha adds. 

"Nicole always puts her client's best interest first and is building a key understanding of their industry," says Currey. "I am excited to keep building our clients' brands with her through the Hamiltons philosophy of being flexible, resilient and never stop innovating."

The brand new Hamiltons Advertising office, which is called the Hamstead, is located at the Brackengate Office Park in Brackenfell. Purpose-built, with both creatives and clients in mind, the space includes:
  • a full shooting film studio
  • a shooting kitchen
  • an editing suite
  • spaces for the creative
  • client services
  • finance teams
  • pause areas for creative brainstorming, and
  • a golf cart to buzz around in and pick up the clients. 
"The test of our offering is our 25 years of relationships with wonderful clients, relationships which have seen them grow from strength to strength with Hamiltons as part of their team," concludes Currey. 

For more information, visit www.hamiltonsadvertising.com. You can also follow Hamiltons Advertising on Facebook or on Instagram.